Articles about fashion, style and technology
Producing 100,000 eco-friendly T-shirts that will rot in a landfill is a crime. We explain why the future of the fashion business lies in accurate data.
Global trends don't always translate locally. Learn how to intelligently adapt runway hits to regional demand.
Forget about manually monitoring trends. Learn how AI helps fashion brands analyze competitors in seconds and sell items without discounts.
Dynamic pricing in fashion isn't about blind algorithms, but about finding a smart balance. We explore a real-life case study to understand how to manage discounts and maintain customer loyalty.
Old algorithms suggest buying a second black jacket, while neural networks assemble ready-made looks. We explore how artificial intelligence is changing fashion retail.
Traditional demographic customer surveys no longer work. Learn how behavioral data from virtual fitting rooms helps you understand your real audience.
Purchasing errors can cost millions. Learn how artificial intelligence helps buyers shift their intuition to precise data.
Why does relying on a "perpetual inventory" often lead to losses? We explore how consumer psychology and smart styling can help optimize inventory.
How can you stop wasting budgets on blind trust in intuition and start using data? We'll explore the step-by-step implementation of AI analytics in the fashion business.
